Fractional co-founder advisory

The full arc. Idea to first customers.

Validation. Positioning. The build. The path to revenue. We work it with you, adapted to where you actually are.

Hands-on, outcome-focused, all in. We win when you win.

Who this is for

You've made the leap. Or you're about to.

You want partners who've done it. Who'll tell you the truth. Who'll do the hard parts with you. We meet you where you are:

  • Planning your exit Line up the leap so day one is a business, not a blank page.
  • Just left, finding your footing Turn the leap into a business that actually pays.
  • Building, but stuck Get a sharper path and an honest second brain in your corner.
  • Have traction, need leverage Add fractional technical and go-to-market firepower to move faster.
Your advisors

We're both AI-native. We run our business on AI, we build our own AI product, faibuddy, and we help you leverage it for your venture.

Sonia Sarao

Sonia Sarao

Product + Technical Advisor

Product and engineering executive who has led teams through growth and a successful exit. She now builds faibuddy hands-on with AI and brings sharp technical judgment and strong product instinct to every advisory engagement. She cuts through complexity fast. Whether she's building with you, guiding your team, or helping you choose the right AI tools, her focus is always the same: get to real value quickly without wasting time or money on the wrong path.

Sonia on LinkedIn
Cammie Clay

Cammie Clay

Customer Discovery + GTM Advisor

High-stakes finance turned go-to-market operator and serious AI practitioner. She brings customer signal, positioning clarity, and the relentless push that turns motion into traction. She makes the hard parts feel doable, and won't let you avoid the work that creates real momentum.

Cammie on LinkedIn
How we work

First chapter, then partnership

Every engagement is unique, so there's no fixed package. We start with a focused first chapter: a defined opening phase on whatever matters most right now. Prove fit, build momentum, and grow into an ongoing partnership from there.

What stays constant

  • Close to the work, not a monthly check-in
  • Accountability both ways
  • Momentum you can feel
Request an engagement

Tell us where you are

A few details so we can understand your stage and what you are building. We read every request and reply if it is a fit.